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<channel>
	<title>Brad Axelrad</title>
	<atom:link href="http://www.bradaxelrad.com/blog/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bradaxelrad.com/blog</link>
	<description>Consultant, Internet Entrepreneur, Connector of Visionaries Worldwide - Newport Beach, CA - Viral Marketing Strategist - Seen on NBC Nightly News</description>
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		<title>ARC Webinar: Achieve Relationship Commerce to generate CASH and CLIENTS now!</title>
		<link>http://www.bradaxelrad.com/blog/2011/12/05/arc-webinar-achieve-relationship-commerce-to-generate-cash-and-clients-now/</link>
		<comments>http://www.bradaxelrad.com/blog/2011/12/05/arc-webinar-achieve-relationship-commerce-to-generate-cash-and-clients-now/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 06:40:47 +0000</pubDate>
		<dc:creator>baxelrad</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Connecting]]></category>
		<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/blog/?p=662</guid>
		<description><![CDATA[The old saying of &#8220;it&#8217;s not what you know, but who you know.&#8221; How many times have you heard that one? You probably know people who seem to easily connect with people and generate revenue from their relationships. Have you ever wondered how they do it so easily and wanted to have it rub off [...]]]></description>
			<content:encoded><![CDATA[<p></p><p style="text-align: left;"><iframe src="http://www.youtube.com/embed/o-SjT6rJWw0?rel=0" frameborder="0" width="399" height="233"></iframe><br />
The old saying of &#8220;it&#8217;s not what you know, but who you know.&#8221; How many times have you heard that one?</p>
<p>You probably know people who seem to easily connect with people and <strong>generate revenue from their relationships.</strong> Have you ever wondered how they do it so easily and wanted to have it rub off on you?</p>
<p>For almost 2 decades, I have been building a world class network of people in my life for business, contribution and friendships by utilizing simple principles that have helped me create value and <strong>MASSIVE INCOME.</strong> These thought and business leaders are living the life of their dreams and now I am too. For this, I am in humble gratitude&#8230;</p>
<p>Join me as I share the strategies and techniques on a <strong>complimentary Webinar</strong> that will propel your purpose, allowing you to be in conversation daily with the people that will get you to your dreams faster than you ever thought possible!</p>
<p><strong><em>Register here:</em></strong> <a href="../../webinar">www.bradaxelrad.com/webinar</a></p>
<p>What you will learn on the Webinar:</p>
<ul>
<li>How to develop a powerful professional network to generate cash now!</li>
<li>How to get people to buy now with your authentic message on video and other media</li>
<li>Why strategically positioning yourself will attract opportunities for cross-promotion to generate sales</li>
<li>How to borrow credibility to align with titans in your industry to generate major visibility</li>
<li>How to leverage social media as the vehicle for rapid growth</li>
</ul>
<p><strong>VERY SPECIAL BONUS:</strong> My mastermind partner Dan Safkow will be joining us to share his many years of experience in video marketing, <strong>speaking on T. Harv Eker and Alex Mandossian&#8217;s stage</strong> regularly at their Ultimate Internet Bootcamps worldwide. He is their go-to man for video. You want to hear what Dan has to say!</p>
<p>I am very excited to share with you a hearty 45 minutes of pure content that will help shape-shift your business now. And with Dan joining us, this is a must! See you on the Webinar!</p>
<p><strong><em>Register here:</em></strong> <a href="../../webinar">www.bradaxelrad.com/webinar</a></p>
<p>To your success!</p>
<p>Brad</p>
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		<title>The Big Leap</title>
		<link>http://www.bradaxelrad.com/blog/2011/11/15/the-big-leap/</link>
		<comments>http://www.bradaxelrad.com/blog/2011/11/15/the-big-leap/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 03:37:46 +0000</pubDate>
		<dc:creator>baxelrad</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/blog/?p=636</guid>
		<description><![CDATA[I have been leading a book study group on the Big Leap and just completed today! What a powerful 20 weeks it has been, sharing deeply with 8 other courageous souls, taking their life on. The book is based on us living in our zone of genius, and powerfully removing any upper limit barriers that [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.bradaxelrad.com/blog/wp-content/uploads/2011/11/Big-Leap-Book.jpeg"><img class="alignleft size-full wp-image-637" title="Big-Leap-Book" src="http://www.bradaxelrad.com/blog/wp-content/uploads/2011/11/Big-Leap-Book.jpeg" alt="" width="150" height="199" /></a>I have been leading a book study group on the Big Leap and just completed today! What a powerful 20 weeks it has been, sharing deeply with 8 other courageous souls, taking their life on.</p>
<p>The book is based on us living in our zone of genius, and powerfully removing any upper limit barriers that come into play, sabotaging our relationships, health and finances. Gay clearly states how we will only allow ourselves to feel so much joy, peace or good feelings for so long before we take ourselves out and go back to our comfort zone.</p>
<p>He clearly speaks into the space of how we all have a unique ability and can live in our zone of genius, instead of our zone of competence or zone of excellence. This is where the magic ensues!</p>
<p>The <strong>four barriers</strong> that get in the way of us living in our zone of genius:</p>
<p>1. The<strong> first barrier</strong> is the false belief that we are fundamentally flawed in some way. If we carry this feeling within us, we sabotage our success because we think we&#8217;re essentially bad. If something good happens, we must mess up to offset it, because good things can&#8217;t happen to bad people.</p>
<p>2. The <strong>second barrier</strong> is the false belief that by succeeding, we are being disloyal to and leaving behind people in our past. If we harbor this feeling within us, we sabotage our success because we think it&#8217;s disloyal to our roots to soar too far into the stratosphere.</p>
<p>3. The <strong>third barrier</strong> is  the false belief that we are a burden in the world. If we carry this feeling inside us, we sabotage our success so that we won&#8217;t be a bigger burden.</p>
<p>4. The <strong>fourth barrier</strong> is the false belief that we must dim the bright lights of our brilliance so that we wont outshine someone in our past. If we hold this feeling inside us, we tend to hold ourselves back from expressing the full potential of our innate genius.</p>
<p>He states that if we understand why we have limited ourselves liberates a new energy in us, which we can draw on to propel us to new heights of abundance, love and creativity. Who else wants more of that?!!</p>
<p>I cannot recommend this book enough! Step into your life fully, and live the life YOU choose. Blessed be</p>
<p><!--[if IE]><iframe frameborder="0" allowTransparency="true" class="addtoany_special_service facebook_like" src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;layout=button_count&amp;show_faces=false&amp;width=75&amp;action=like&amp;colorscheme=light&amp;height=20&amp;ref=addtoany" scrolling="no" style="border:none;overflow:hidden;width:90px;height:21px"></iframe><![endif]--><!--[if !IE]><!--><iframe class="addtoany_special_service facebook_like" src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;layout=button_count&amp;show_faces=false&amp;width=75&amp;action=like&amp;colorscheme=light&amp;height=20&amp;ref=addtoany" scrolling="no" style="border:none;overflow:hidden;width:90px;height:21px"></iframe><!--<![endif]--><!--[if IE]><iframe frameborder="0" allowTransparency="true" class="addtoany_special_service twitter_tweet" src="http://platform.twitter.com/widgets/tweet_button.html?url=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;counturl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;count=none&amp;text=The%20Big%20Leap" scrolling="no" style="border:none;overflow:hidden;width:55px;height:20px"></iframe><![endif]--><!--[if !IE]><!--><iframe class="addtoany_special_service twitter_tweet" src="http://platform.twitter.com/widgets/tweet_button.html?url=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;counturl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;count=none&amp;text=The%20Big%20Leap" scrolling="no" style="border:none;overflow:hidden;width:55px;height:20px"></iframe><!--<![endif]--><a class="a2a_button_delicious" href="http://www.addtoany.com/add_to/delicious?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="Delicious" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/delicious.png" width="16" height="16" alt="Delicious"/></a><a class="a2a_button_linkedin" href="http://www.addtoany.com/add_to/linkedin?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="LinkedIn" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/linkedin.png" width="16" height="16" alt="LinkedIn"/></a><a class="a2a_button_ping" href="http://www.addtoany.com/add_to/ping?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="Ping" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/ping.png" width="16" height="16" alt="Ping"/></a><a class="a2a_button_wordpress" href="http://www.addtoany.com/add_to/wordpress?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="WordPress" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/wordpress.png" width="16" height="16" alt="WordPress"/></a><a class="a2a_button_digg" href="http://www.addtoany.com/add_to/digg?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="Digg" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/digg.png" width="16" height="16" alt="Digg"/></a><a class="a2a_button_printfriendly" href="http://www.addtoany.com/add_to/printfriendly?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="PrintFriendly" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/printfriendly.png" width="16" height="16" alt="PrintFriendly"/></a><a class="a2a_button_email" href="http://www.addtoany.com/add_to/email?linkurl=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;linkname=The%20Big%20Leap" title="Email" rel="nofollow" target="_blank"><img src="http://www.bradaxelrad.com/blog/wp-content/plugins/add-to-any/icons/email.png" width="16" height="16" alt="Email"/></a><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fwww.bradaxelrad.com%2Fblog%2F2011%2F11%2F15%2Fthe-big-leap%2F&amp;title=The%20Big%20Leap" id="wpa2a_8">Share/Bookmark</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>A.R.C. Webinar: Achieving Relationship Commerce in a Recession</title>
		<link>http://www.bradaxelrad.com/blog/2011/06/08/arcwebinar/</link>
		<comments>http://www.bradaxelrad.com/blog/2011/06/08/arcwebinar/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 02:05:47 +0000</pubDate>
		<dc:creator>baxelrad</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Contribution]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>
		<category><![CDATA[Transformation]]></category>

		<guid isPermaLink="false">http://bradaxelrad.com/blog/?p=536</guid>
		<description><![CDATA[Corporations are now seen as people, complete with the right to freedom of speech. What does this mean to the business community?  You would think this translates into a dynamic of the more capital you have, the bigger the voice you have. However, the companies who make it in this economy are not always those [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2011/06/Arc-of-electricity1.jpeg"><img class="alignleft size-full wp-image-540" title="Arc of electricity" src="http://bradaxelrad.com/blog/wp-content/uploads/2011/06/Arc-of-electricity1.jpeg" alt="" width="166" height="110" /></a>Corporations are now seen as people, complete with the right to  freedom of speech. What does this mean to the business community?  You  would think this translates into a dynamic of the more capital you have,  the bigger the voice you have. However, the companies who make it in  this economy are not always those with the most capital; we’ve seen many  major names declare bankruptcy. <strong>The businesses that are succeeding are those that have strong relationships with their customers.</strong> Financial capital is being outweighed by relationship capital, and that’s great news for entrepreneurs and consultants alike.</p>
<p>On June 23<sup>rd</sup>, 2011 from 6-7pm PDT in a <strong>very special complimentary webinar</strong> hosted by <strong>Brad Axelrad</strong>, moderated by <strong>social media expert Dolan Gadoury</strong>, Brad will introduce the strategies he relies upon to launch his clients to real sustainable success.</p>
<p>The webinar will cover crucial topics like:</p>
<ul>
<li>Developing a powerful professional network and client list</li>
<li>Creating the clarity which is imperative in effectively producing, and executing, plans</li>
<li>Handling the pressure of going-it-alone</li>
<li>Distinguishing yourself in the social media realm</li>
<li>Utilizing cutting edge techniques, such as mind maps, to build functionally sophisticated integrated marketing plans.</li>
</ul>
<p><strong>Register now</strong> by following this link: <a href="http://www.bradaxelrad.com/webinar">www.bradaxelrad.com/webinar</a>. When you do, you’ll also receive Brad’s sensational one-hour interview with the legendary Michael Gerber, <strong>for free</strong>!</p>
<p><strong>If you’re serious</strong> about your business <strong>you won’t want to miss this</strong>!  And tell your friends!</p>
<p><em>About the Presenters:</em></p>
<p><em> </em></p>
<p><em>Brad Axelrad</em><em> &#8211; </em><em>Brad  is a consultant and Internet entrepreneur with over two decades of  Entrepreneurial  experience.  He has produced over 100 live events,  having interviewed and been on stage with the biggest thought-leaders on  the planet, and has attracted media outlets such as NBC Nightly News,  PBS Television, Orange County Register, LA Times and USC/News 21. </em></p>
<p><em> </em></p>
<p><em>Dolan Gadoury</em><em> &#8211; Dolan began his extensive experience in the personal development  industry while working for T. Harv Eker for 4 years, where he helped double the  company’s students.  Dolan then became the right-hand-man to  Internet marketer extraordinaire Alex Mandossian for 2 years, which allowed him to  be trained as the profound social media expert he has become. </em></p>
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		<item>
		<title>Love</title>
		<link>http://www.bradaxelrad.com/blog/2011/03/29/love/</link>
		<comments>http://www.bradaxelrad.com/blog/2011/03/29/love/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 18:13:30 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Transformation]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=500</guid>
		<description><![CDATA[&#8220;Nobody can teach you love. Love you have to find yourself, within your being, by raising your consciousness to higher levels. And when love comes, there is no question of responsibility. You do things because you enjoy doing them for the person you love. You are not obliging the person, you are not even wanting [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2011/03/Osho.jpeg"><img class="alignleft size-full wp-image-501" title="Osho" src="http://bradaxelrad.com/blog/wp-content/uploads/2011/03/Osho.jpeg" alt="" width="192" height="192" /></a>&#8220;Nobody can teach you love. Love you have to find yourself, within your being, by raising your consciousness to higher levels. And when love comes, there is no question of responsibility. You do things because you enjoy doing them for the person you love. You are not obliging the person, you are not even wanting anything in return, not even gratitude. On the contrary, you are grateful that the person has allowed you to do something for him. It was your joy, sheer joy. Love knows nothing of responsibility. It does many things, it is very creative; it shares all that it has, but it is not a responsibility, remember. Responsibility is an ugly word in comparison to love. Love is natural. Responsibility is created by the cunning priests, politicians who want to dominate you in the name of God, in the name of the nation, in the name of family, in the name of religion &#8212; any fiction will do. But they don&#8217;t talk about love. On the contrary, they are all against love, because love is unable to be controlled by them. A man of love acts out of his own heart, not according to any moral code. A man of love will not join the army because it is his responsibility to fight for his nation. A man of love will say there are no nations, and there is no question of any fight.&#8221;</p>
<p>Osho</p>
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		<title>CEO Space &#8211; A Conscious Business Community</title>
		<link>http://www.bradaxelrad.com/blog/2010/12/30/ceo-space-a-conscious-business-community/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/12/30/ceo-space-a-conscious-business-community/#comments</comments>
		<pubDate>Fri, 31 Dec 2010 02:56:31 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=490</guid>
		<description><![CDATA[Looking to have your dream become a reality, all while having fun in a beautiful hotel with others that are loving you into success? Watch the video below&#8230; After over 3 months in CEO Space in the last 3 years, I cannot say enough about how amazing it is. Share/Bookmark]]></description>
			<content:encoded><![CDATA[<p></p><p>Looking to have your dream become a reality, all while having fun in a beautiful hotel with others that are loving you into success? Watch the video below&#8230;</p>
<p><iframe src="http://player.vimeo.com/video/18257833" width="500" height="281" frameborder="0"></iframe></p>
<p>After over 3 months in CEO Space in the last 3 years, I cannot say enough about how amazing it is.</p>
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		<title>The Five Agreements</title>
		<link>http://www.bradaxelrad.com/blog/2010/12/19/the-five-agreements/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/12/19/the-five-agreements/#comments</comments>
		<pubDate>Sun, 19 Dec 2010 23:14:54 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Transformation]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=473</guid>
		<description><![CDATA[Don Miguel Ruiz is one of my favorite Authors. He simplifies down how to create a peaceful life that is full of purpose, clarity and success, in all aspects. Read these agreements, and read the book, and practice this higher level of being every moment you can. Like he says, do your best&#8230; The Five [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2010/12/The-5th-Agreement2.jpeg"><img class="alignleft size-full wp-image-482" title="The 5th Agreement" src="http://bradaxelrad.com/blog/wp-content/uploads/2010/12/The-5th-Agreement2.jpeg" alt="" width="192" height="263" /></a>Don Miguel Ruiz is one of my favorite Authors. He simplifies down how to create a peaceful life that is full of purpose, clarity and success, in all aspects. Read these agreements, and read the book, and practice this higher level of being every moment you can. Like he says, do your best&#8230;</p>
<p><strong><em>The Five Agreements</em></strong></p>
<p><strong>1. BE IMPECCABLE WITH YOUR WORD</strong><br />
Speak with integrity. Say only what you mean. Avoid using the word to speak against yourself or to gossip about others. Use the power of your word in the direction of truth and love.</p>
<p><strong>2. DON’T TAKE ANYTHING PERSONALLY</strong><br />
Nothing others do is because of you. What others say and do is a projection of their own reality, their own dream. When you are immune to the opinions and actions of others, you won’t be the victim of needless suffering.</p>
<p><strong>3. DON’T MAKE ASSUMPTIONS</strong><br />
Find the courage to ask questions and to express what you really want. Communicate with others as clearly as you can to avoid misunderstandings, sadness, and drama. With just this one agreement, you can completely transform your life.</p>
<p><strong>4. ALWAYS DO YOUR BEST</strong><br />
Your best is going to change from moment to moment; it will be different when you are tired as opposed to well rested. Under any circumstance, simply do your best, and you will avoid self-judgment, self-abuse, and regret.</p>
<p><strong>5. BE SKEPTICAL, BUT LEARN TO LISTEN</strong><br />
Don’t believe yourself or anybody else. Use the power of doubt to question everything you hear: Is it really the truth? Listen to the intent behind the words, and you will understand the real message.</p>
<p>Enjoy these words and live your purpose! For the world is waiting you to do so.</p>
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		<title>Capitalizing Your Venture, as Easy as ABC</title>
		<link>http://www.bradaxelrad.com/blog/2010/04/22/capitalizing-your-venture-as-easy-as-abc/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/04/22/capitalizing-your-venture-as-easy-as-abc/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 06:23:00 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>
		<category><![CDATA[Transformation]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=203</guid>
		<description><![CDATA[So often, it all comes down to money. To capital. To Investment. How many times have you started a business with the best of intentions, only to realize that you quickly become so close to running out of your startup funds that you need to expand the business and take on clients you can’t possibly [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Hands-with-Tree-in-Palms-Pic.jpg"><img class="alignleft size-medium wp-image-204" style="margin-left: 10px; margin-right: 10px;" title="Hands with Tree in Palms Pic" src="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Hands-with-Tree-in-Palms-Pic-300x249.jpg" alt="" width="300" height="249" /></a>So often, it all comes down to money. To capital. To Investment.</p>
<p>How many times have you started a business with the best of intentions, only to realize that you quickly become so close to running out of your startup funds that you need to expand the business and take on clients you can’t possibly satisfy in the long term just to keep the doors open?</p>
<p>There’s nothing worse than taking on work just because you have to, instead of thinking about the long term. There’s little worse than managing fires rather than making sure they don’t start in the first place.</p>
<p>Capital is the lifeblood of any business, of course. But amid the strategic planning, the pie-in-the-sky hopes and the belief that prosperity is just around the corner, small business owners overlook that basic need for capital.</p>
<p>Whether you are an author, widget dealer or Internet marketer, capital could propel you to levels far beyond your vision, and it will certainly make the ride much more fun and easy. But what happens when the money is gone?</p>
<p>The goal is to create leverage plays with the capital.  A.B.C.:  Always be capitalizing.  Most entrepreneurs, or technicians having an “entrepreneurial seizure” as Michael Gerber calls it, will get stuck working in their businesses, without stepping away long enough to work on their business.</p>
<p>When businesses are infused with capital, much more time and energy can be spent on building alliances and more leveraged plays.  You can outsource, build teams, plan ahead, in short do whatever you need to get into revenue much quicker and in a much broader, more sustainable way.</p>
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		<title>Joint Ventures and Strategic Alliances</title>
		<link>http://www.bradaxelrad.com/blog/2010/04/20/joint-ventures-and-strategic-alliances/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/04/20/joint-ventures-and-strategic-alliances/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 00:47:07 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Team]]></category>
		<category><![CDATA[Transformation]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=200</guid>
		<description><![CDATA[In one of his most famous songs, the great playwright and songwriter Noel Coward sang, “I travel alone,” about his life of staying aloof from others and avoiding actual commitment. May people today do the same thing when it comes to promoting themselves and their work. They prefer to do it alone. Here’s another line [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Teamwork-Circle-of-People.jpg"><img class="alignleft size-medium wp-image-201" style="margin-left: 10px; margin-right: 10px;" title="Teamwork Circle of People" src="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Teamwork-Circle-of-People-300x299.jpg" alt="" width="300" height="299" /></a>In one of his most famous songs, the great playwright and songwriter Noel Coward sang, “I travel alone,” about his life of staying aloof from others and avoiding actual commitment.</p>
<p>May people today do the same thing when it comes to promoting themselves and their work. They prefer to do it alone. Here’s another line from that song: “Imagination is a form of flagellation.” People are afraid that they’re giving too much away of themselves if they offer their ideas to others to work with.</p>
<p>But if this age of text-driven social upheaval, of flash mobs, quantum computing and brainstorming via random-access memory drives means anything, it means this: we cannot do it alone. It is so much tougher to get our message out in a big way when we approach our marketing by ourselves, without the support of others.</p>
<p>The goal here is to understand collaboration, the entire give-and-take and inspiration that comes from the collaborative process. With true collaboration, people want to see you succeed as much as they do themselves. With collaboration, it becomes clear that the world has no limit on success.</p>
<p>Being truly in service to each other, while rewarding in itself, can also lead to success in business. And if it doesn’t, you’re not there by your lonesome, but in the company of others who are all after the same thing: moving ahead together.</p>
<p>The goal is to build your team to your weaknesses. That is, seek out people who know a lot more than you do. It isn’t an “All About Eve” kind of thing, where the seemingly starry-eyed ingénue is actually plotting to overtake the established leading lady. It’s that no one is indispensable, and that you are only as good as your ability to attract the best people.</p>
<p>When you seek and attract people who will support your mission with grace, with an ease that comes form you, you’ll find that not only will people believe in you, and themselves, that you’ll more likely succeed than fail.</p>
<p>The fastest way to success is to team up with others, not traveling alone. Why is it that most do not do that?  For many people, it’s about ceding control. Most of these people don’t realize that they cannot control others. That life isn’t an us-against-them proposition, but one in which we are all collaborating in one way or another.</p>
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		<title>Social &amp; New Media and PR tactics</title>
		<link>http://www.bradaxelrad.com/blog/2010/04/17/194/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/04/17/194/#comments</comments>
		<pubDate>Sun, 18 Apr 2010 00:08:20 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Conscious Business]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=194</guid>
		<description><![CDATA[For many people, social media is like the weather: Everyone talks about it, but no one can really do anything about it. Well, sort of. Everyone does talk about it, as if it’s some arcane area of human understanding and strategic communications that only the chosen few (or high school students) can comprehend. And may [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Social-Media.jpg"><img class="alignleft size-medium wp-image-195" style="margin-left: 10px; margin-right: 10px;" title="Social Media" src="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Social-Media-300x213.jpg" alt="" width="300" height="213" /></a>For many people, social media is like the weather: Everyone talks about it, but no one can really do anything about it.</p>
<p>Well, sort of. Everyone does talk about it, as if it’s some arcane area of human understanding and strategic communications that only the chosen few (or high school students) can comprehend. And may companies, and individuals, have taken to Tweeting, Facebooking, Google alerting, email blasting, blog-rolling and YouTubing.</p>
<p>But is there a method to this? Or is it a whole lemming thing happening, with everyone jumping over the social media cliff just because they’ve heard that there are riches to be made somewhere out there beyond the horizon.</p>
<p>Well, there has indeed been a big shift in the way we represent ourselves in the world. No doubt about it. The Internet has opened up communication to the personal and the public, and in many areas (such as in the lives of college students) they’ve melded.</p>
<p>In the business world, there’s also been a shift of moving away from the media message from big companies, toward one tailoring a personalized message, in effect niche marketing on a bigger scale. This is being done with more sophistication than in the past. That doesn’t mean we don’t sometimes see through the pitch. We all know how irritating it can be to be sold to, or manipulated into buying something through hypnotic language or other techniques, designed to move you towards action.</p>
<p>Now, I am not saying it is bad to sell anything, or to buy anything. But it’s time to leverage the tools of social media, alongside film and traditional public relations, in a specific way targeted toward today’s market, today’s consumer, today’s digital-savvy techno-literate end user.</p>
<p>At the same time,  many people have not caught on to the way the social media world really works, and need to be brought up to the contemporary age of media in a way that allows them to feel cosseted by the old while they’re being wooed by the new.</p>
<p>The primary focus of this approach is on relationship-building and connecting.  Of building tribes of like minded people ready to drive a message home with complete authenticity and transparency.</p>
<p>There is nowhere to hide anymore!  Our lives are exposed, and this is a good thing!  We can leverage the exposure that used to take thousands of marketing dollars….  The world is our oyster and just a click away.</p>
<p>Learn how to find your place, and execute your strategy, in a way that embraces traditional and nontraditional – and emerging – technologies.</p>
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		<title>Powerful Mindset and NEVER giving up</title>
		<link>http://www.bradaxelrad.com/blog/2010/04/14/powerful-mindset-and-never-giving-up/</link>
		<comments>http://www.bradaxelrad.com/blog/2010/04/14/powerful-mindset-and-never-giving-up/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 23:37:15 +0000</pubDate>
		<dc:creator>Brad Axelrad</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bradaxelrad.com/?p=189</guid>
		<description><![CDATA[As my dear friend and mentor Greg Reid says, “turn your obstacles into opportunities.” Well, most of us don’t do that. Most of us don’t have the persistence to make it. Greg talks about those mindsets in his book, “Three Feet from Gold.” Malcolm Gladwell talked about the paths to success in his bestseller “Outliers” [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Pic-Checkered-Flag-Sky.jpg"><img class="alignleft" style="margin-right: 10px; margin-left: 10px;" title="Pic Checkered Flag Sky" src="http://bradaxelrad.com/blog/wp-content/uploads/2010/04/Pic-Checkered-Flag-Sky-300x199.jpg" alt="" width="300" height="199" /></a>As my dear friend and mentor Greg Reid says, “turn your obstacles into opportunities.”</p>
<p>Well, most of us don’t do that. Most of us don’t have the persistence to make it. Greg talks about those mindsets in his book, “Three Feet from Gold.” Malcolm Gladwell talked about the paths to success in his bestseller “Outliers” and how hard work lay behind seemingly overnight success.</p>
<p>What is it that makes people give up? For some of us, it’s self-sabotage (many people are happier when they’re living the status quo, and dreaming of possibilities). For others, it’s an inability to follow through (the end is so near but you run out of breath).</p>
<p>More important, however, is to consider what lies behind success. For that, let’s go back and look at Napoleon Hill. He’s relevant, because Greg, who carries on the teachings of the Napoleon Hill Foundation, lives by Hill’s “think and grow rich” principles.</p>
<p>Napoleon Hill was a journalist (back in the days when that meant working for an actual newspaper) who was in the middle of a continuing assignment about writing profiles of famous men of his day (Hill lived a long life – from 1883 to 1970) when in 1908 he met the one who would have the greatest impact on his subsequent life. That man was the philanthropist, steel titan and businessman Andrew Carnegie.</p>
<p>Carnegie’s experience (he was then in his early 70s, and would live another 11 years) taught him that success came down to a simple formula. Cunningly, Carnegie didn’t reveal the formula, but suggested that Hill find out for himself, by interviewing or exploring the careers of some 500 successful men and women around the world. There was no pay for this enterprise – only out-of-pocket expenses.</p>
<p>Like any good budding entrepreneur, Hill took the bait. He interviewed some of the most prominent people in the world, whose fame has been enduring. They included Thomas Edison, Alexander Graham Bell, Henry Ford, William Jennings Bryan, Theodore Roosevelt. Even Joseph Stalin.</p>
<p>Hill, cunning like his mentor, put these tantalizing interviews and his thoughts on them and success together in his mega-selling Think and Grow Rich, which sold tens of millions of copies since its publication in 1937, some quarter-century after Carnegie’s death. It took Hill a long time to synthesize what he’d found out, and to put all of his thoughts into book form. But again, like his mentor, while he stood his ground and forged ahead, he didn’t actually reveal the formula. He left that up to people to discover for themselves, based on the stories that he told.</p>
<p>I’m cunning enough, myself. But not quite as withholding as Carnegie or even his remarkable disciple Hill. Learn to identify the path to success, and how not only to identify the areas within yourself for growth, but how not to waver, no matter the obstacles.</p>
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